Viewing entries tagged
simplicity

How to Stay Authentic while Marketing your Book

How to Stay Authentic while Marketing your Book

Marketing a written product is a challenge. Books require a high level of investment which is, in itself, a tougher sell in today's “Insta-story” world. Increasing your sales, brand awareness, and exposure requires creativity and organization. I've found several modes of marketing to be worthwhile if the author is willing to be proactive and exit his or her comfort zone. These methods have helped me since the release of my first novel in 2006 and continued to bring positive results for the three books that followed. Here are some helpful, low to no-cost techniques to aid any stage of your publishing journey.

Book Marketing Minimalism for Authors : Doing more with less

Book Marketing Minimalism for Authors : Doing more with less

Minimalist book marketing is simple. It is about eliminating the non-essentials, honing in on your ideal reader and doing away with what isn’t working. It is about ignoring overly complicated marketing approaches, setting out a simple plan that fits your needs and establishing genuine relationships with your readers.