Stuck for what to include in your author email newsletter? An author newsletter can be one of the most powerful tools in your book marketing toolkit but it isn't always easy to create enticing content. In this post we'll be looking at some content ideas that your readers are going to love receiving.
Email marketing remains one of the most effective forms of book marketing. It offers a direct connection to your audience without relying on ever-changing social media platforms or third parties. It can drive author website traffic, increase awareness of your work and boost book sales. It’s versatile, low-cost and able to be automated.